Social Media: How To Turn Followers Into Customers
STEP ONE: GET FOLLOWERS Ask everyone you know - including your existing customers - to follow your account Include the social media icons and your usernames on your website and…
3 Shocking Direct Mail Stats
As technology progresses, businesses have to adapt their marketing to the changing climate. Counter-intuitively, sometimes the oldest marketing channels produce the best results. Some believe that direct mail marketing is…
Are You Segmenting Correctly?
You’ve been sending out mailers and are pleased with the design and information provided, but haven’t been receiving the replies you wanted. Could there be an error with the people…
How Social Media Can Work For You
As you may know, social media is a fantastic way to connect with others - and it’s no longer just for teenagers. Aside from enabling connection with friends and family,…
Most Common Reasons Your Mail Isn’t Working
It’s no secret that direct mail is king; with the ability to segment exactly the customers you want and personalize your message and design, you are able to reach people…