Insurance Professionals can grow their business using many online and offline marketing tactics. No matter what audience you wish to target, the anchor of insurance marketing is trust. All the services we provide build your brand image, educate prospects on your products, and gain their confidence. This way you can capture more leads and increase conversions.
We sell your prospects on the benefits when marketing your insurance services. We start by defining your target audience’s motivations for wanting your services. For one, they may be legally required to hold insurance. They also want the security of knowing that their valuable assets are protected. They choose an insurance provider based on price, services offered, expertise, and ease of use. The goal of insurance marketing is to make potential clients feel confident in your ability to find them the right coverage for the right price. We apply this concept to each of the services we provide to insurance agencies.
Landing pages boost conversions whether they be online or offline. Rather than send interested prospects from an advertisement or direct mail piece to your homepage, send them to a campaign-specific landing page. Here there’s nothing to distract them from completing your desired action. Collect more leads and improve your campaign ROI with our custom landing pages.
Plum provides the comprehensive marketing services needed for an insurance agency to grow their business. From creative design and branding services to online advertising, we strategize to reach your target audience with the right message to influence action.