Plum Direct Marketing

  • Financial
  • About Us
  • Our Work
  • Blog
  • Contact Us

Law firm marketing services

Lead Generation. Brand Awareness.

We provide marketing services that help legal professionals create a strong brand identity and attract new clients. Our law firm marketing services include branding, logo design, website design, online advertising, direct mail, and more. All of the services we provide aim to help lawyers and law firms stand out from competitors and generate more business. 



Direct Mail

List Generation

Graphic Design

Online Advertising

Web Design

Law Office of David Boone - Website Design

Considering Motivations

When it comes to marketing your legal services, we sell your prospects on the benefits. We define your audience’s motivations for wanting your legal advice or representation. Your potential clients want justice, financial compensation, or to avoid a conviction. They will chose you to represent them because of your experience, expertise, and the unique benefits you offer. The goal is to make potential clients feel confident in your ability to win their case. We apply this concept to each of the services we provide to law firms and legal services professionals.

ROI Improvement Chart
Financial Seminar Postcard Examples

Law firm Direct Mail marketing

Legal services direct mail marketing is one of the most cost-effective and powerful ways to generate new business for your law firm. We create law firm direct mail campaigns that hit the right audience with the right message to get you responses and returns. 
You can target your mailing by case-type and jurisdiction to ensure that your recipients are people who need your specific services right now. Lawyers often send formal letters to people in need of their services. These letters serve as an introduction to who they are and how they can help. We also recommend utilizing postcards and brochures to spread brand awareness and educate prospects. 
  • Designed to catch attention and keep it
  • Targeted to reach people who need your legal services
  • Created with offers and calls-to-action that are proven to drive response
  • Customized with your branding and unique message
  • Designed, printed, shipped, and tracked by our in-house team

Get more phone calls, book more appointments, and drive more website traffic with a direct mail campaign from Plum. 


law firm Website Design

We provide the best law firm website design services because we understand how design and marketing come together to produce results. A great lawyer website builds trust, provokes emotion, and uses smart strategies to collect leads. It also must be optimized for search engines so that you can be found by potential clients. All of our law firm websites are:

  • Customized with your branding and modern, attractive design
  • 100% responsive on all device types and sizes
  • Search engine optimized 
  • Conversion-optimized with lead forms and calls-to-action
  • Capable of including extra features such as a blog, photo gallery, testimonial section, online appointment setting tool, and more

Start getting found by potential clients and generating quality legal services leads with a new website designed by Plum.

Responsive Site Mockups
Spencer & Company Landing Page

Landing Page Design

Landing pages boost conversions whether they are online or offline. Rather than send interested prospects from an advertisement or direct mail piece to your homepage, send them to a campaign-specific landing page. There, there’s nothing to distract them from completing your desired action. Collect more leads and improve your campaign ROI with our custom landing pages.

Other Work

Contra Stationary for Branding

Contra Energy

Multi View of Lepage Insurance Website

LePage Insurance

Tea Set for From The Seoul

From The Seoul

Spencer and Company Magazine Ad

Spencer & Company

Marketing Solutions
That Work

Plum provides the comprehensive marketing services needed for a lawyer or law firm to grow their business. From creative design and branding services to online advertising, we strategize to reach your target audience with the right message to influence action.

Request Direct Mail Samples