Plum Direct Marketing

Estimated Reading Time: 5 minutes

HealthCare Industry

Lead Generation. Brand Awareness.

Healthcare professionals can grow their practice using online and offline marketing tactics. No matter what audience you wish to target, the anchor of healthcare marketing is trust. The services we provide aim to build trust with your potential patients so that you can capture more leads and increase conversions.

SERVICES

Branding

Direct Mail

List Generation

Graphic Design

Online Advertising

Web Design

Pain Experts Website Example - Gemini Pain

Considering Motivations

When marketing your healthcare practice, we build a brand image that appeals to your potential patients. They are looking for healthcare organizations that are knowledgeable, trustworthy, caring, and technologically advanced.
 
We provide marketing services that communicate these ideas. Your prospects want to treat their medical issues. They want to prevent future health issues, and have peace of mind knowing that their health is in good hands. They don’t want another doctor that doesn’t listen or is never available.
 
Successful healthcare marketing plays on these emotional appeals. We apply this concept to each of the services we provide.
ROI Improvement Chart
Financial Seminar Postcard Examples

Direct Mail

Medical professionals have found direct mail to be an effective marketing tool. It helps to promote brand awareness, get new patients, and get current patients in for procedures. We create custom brochures, flyers, and postcards to get your message in front of the right eyes and inspire conversion.
 
Our campaigns are successful because we compile a highly-targeted mailing list that reaches the relevant audience for your message. You can use your own patient data for campaigns that target certain demographics. Target patients over 50 who haven’t had their first colonoscopy yet, for example. Targeting ensures that you get the response you’re looking for without wasting money. Using eye-catching designs and persuasive calls-to-action, our direct mail campaigns push recipients to action. They are more likely to make the call, schedule an appointment, visit your website/landing page, write a review, or take whatever action you desire.

Website Design

Your online presence is an essential part of your healthcare practice’s marketing strategy. Our modern, mobile-responsive websites are designed to keep current patients. These websites also engage prospects, generate leads, and build a trustworthy brand image.
 
Plum designs websites equipped with the tools you need to grow your practice. We can customize your website with capabilities that increase conversions. Showcase your expertise, communicate your value, collect leads, and get more patients. We use optimized content and calls-to-action that prospects can’t resist.
Responsive Site Mockups
Spencer & Company Landing Page

Landing Page Design

Landing pages boost conversions whether they are online or offline. Rather than send interested prospects from an advertisement or direct mail piece to your homepage, send them to a campaign-specific landing page. This way, there’s nothing to distract them from completing your desired action. Collect more leads, get more event registrations, and improve your campaign ROI with our custom landing pages.

Other Work

Contra Stationary for Branding

Contra Energy

Multi View of Lepage Insurance Website

LePage Insurance

Tea Set for From The Seoul

From The Seoul

Spencer and Company Magazine Ad

Spencer & Company

Marketing Solutions
That Work

Plum provides the comprehensive marketing services needed for healthcare professionals to grow their practice. From creative design and branding services to online advertising, we strategize to reach your target audience with the right message to influence action.

Request Direct Mail Samples

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