Plum Direct Marketing

HealthCare marketing services

Data-Driven Marketing to Fill Your Wait Rooms

From ensuring quality care to navigating stringent compliance like HIPAA and FDA guidelines, Plum recognizes the unique challenges of the healthcare industry. Our strategic online and offline marketing approach is specifically designed for healthcare professionals, catering to various segments such as nursing homes, healthcare plans, rehabilitation facilities, and more. 

With customizable strategies for independent practitioners or testing centers, Plum’s integrated marketing solutions include branding and logo design, direct mail, website development, list generation, online advertising, and more. Our in-house design, development, printing, mail processing, and postal logistics guarantee a comprehensive solution for direct marketing campaigns with measurable ROI. Whether you operate a nursing home, healthcare plan, telehealth service, or any other healthcare segment, our customized strategies cater to your specific needs. We navigate the stringent regulatory landscape and create campaigns that align with compliance while resonating emotionally with your target audience. 

Whether you aim to expand your clientele, educate and engage patients, or boost your online presence, our experienced team delivers dependable marketing results in the evolving healthcare landscape. Partner with Plum to navigate the complexities of healthcare marketing effectively. 

SERVICES

Branding

Direct Mail

List Generation

Graphic Design

Online Advertising

Web Design

Pain Experts Website Example - Gemini Pain

Understanding The Patient Experience

We recognize that patients seek providers who not only meet their medical needs but also resonate with their emotional well-being. When it comes to your marketing strategy, success hinges on understanding the intricate motivations and emotions that drive individuals to seek medical care . At Plum, we delve into the emotional nuances that influence patient decision – and strategically position your practice to fit the bill. 
 

Our strategy begins by comprehensively decoding patient motivations, addressing concerns, and aligning marketing efforts with the diverse emotional factors that guide healthcare choices. We understand that a positive emotional connection fosters loyalty and patient satisfaction. 

ROI Improvement Chart
Financial Seminar Postcard Examples

Healthcare Direct Mail Campaigns

From personalized letters to self-mailers, educational brochures, custom flyers, and attention-grabbing postcards, – our custom mail pieces are meticulously tailored for increasing client acquisition in the healthcare sector.  

You define the parameters – geography, demographics, or any specific criteria – and we hit the mark with unparalleled precision. Each piece is strategically crafted to captivate your prospective patients, ensuring a response that aligns with your objectives.  

Our bespoke designs foster trust in your healthcare brand, while our persuasive calls-to-action drive immediate responses and propel conversion. Whether it’s making crucial inquiries, scheduling appointments, or engaging with your online platforms, our direct mail campaigns serve as a catalyst for action.  

Custom Websites for Healthcare Providers

Turn your healthcare website into a competitive business advantage.

Whether your audience finds you through online searches, social media, email, or word of mouth, they expect an exceptional website experience. At Plum, we deliver intuitive, functional, and scalable websites that support the needs of your patients today and guide them towards a healthier future.  

Whether you’re a mental health clinic, a physical therapy practice, a hospital, part of a healthcare system, a nursing home, or a multi-location healthcare organization, you need a conversion-focused website that engages and guides healthcare users through seamless decision-making with confidence and peace of mind.  

Our team of specialists creates user-friendly websites tailored for patients, physicians, providers, and administrators. We understand your audience needs less complexity in their lives, not more. So we optimize every aspect of the website to ensure an intuitive experience for all users. From enhanced web development to responsive web design, targeted SEO, and online scheduling, we ensure your healthcare website sets the bar for trust and reliability.  

Responsive Site Mockups
Spencer & Company Landing Page

Landing Page Design

Revolutionize your patient’s journey with purposeful landing pages tailored for the healthcare industry.  

With a focus on clarity, visual storytelling, and strategic elements such as free offers, social integration, and compelling testimonials, our landing pages are designed to enhance your practice’s credibility and patient conversion.  

Plum ensures your landing pages align with your brand’s narrative, providing a mobile-friendly and A/B tested experience for optimal patient engagement. We transform your healthcare landing pages into powerful tools that resonate with patients, simplify their journey, and drive meaningful engagement with your practice. 

Elevate your healthcare presence with Plum’s landing page expertise, where every click is a step towards fostering lasting patient relationships. 

Other Work

Contra Stationary for Branding

Contra Energy

Multi View of Lepage Insurance Website

LePage Insurance

Tea Set for From The Seoul

From The Seoul

Spencer and Company Magazine Ad

Spencer & Company

Marketing Solutions
That Work

Plum provides the comprehensive marketing services needed for healthcare professionals to grow their practice. From creative design and branding services to online advertising, we strategize to reach your target audience with the right message to influence action.

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