Plum Direct Marketing

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Retail Industry

Lead Generation. Brand Awareness.

Retail businesses need to market themselves. They need to spread brand awareness and motivate customers to keep coming back and spending money at their stores. Our marketing services aim to target your potential customers and give them a good reason to visit your retail store.



Direct Mail

List Generation

Graphic Design

Online Advertising

Web Design

Retail Website on Laptop

Considering Motivations

To grow your retail business, you need to create brand awareness and customer loyalty in your community. Having a strong and unique brand identity that your target market can connect with is the key to retail marketing success. You can’t be “just another store.”
Your marketing needs to communicate what makes you different. What special audience you serve, and why they should keep choosing your brand over competitors? If your communications are consistent and speak to your target audience, your customers will turn into super-fans. They will come back to spend money time after time and tell all their friends about too!
ROI Improvement Chart
Financial Seminar Postcard Examples

Direct Mail

Direct mail is a powerful and efficient way to increase brand awareness and drive traffic to your retail store. Our direct mail campaigns target your potential customers and get them excited about your products. Using the right message and offer, we can help retail stores get new customers in the door and past customers back for more
We create high-quality, custom designs. You can send standard postcards, jumbo postcards, self-mailers, flyers, brochures, and more! Advertise your sales event or send discount coupons to get a big response. Our direct mail campaigns catch the right eyes and influence action. We deliver measurable results for retail stores who want a cost-effective way to increase business

Website Design

Your online presence is an essential part of your retail store’s marketing strategy. No matter how they hear about you, your potential customers will more than likely take a look at your website before they consider visiting. If your website doesn’t build on your brand identity and make your business look amazing, you’re missing out on tons of possible sales
We design modern, custom websites built to generate leads and convert visitors into customers. Our in-house web development team will work with you to create a website with marketing tools in place to reach specific goals. E-commerce features are available if you wish to sell products online. 
Responsive Site Mockups
Spencer & Company Landing Page

Landing Page Design

Landing pages boost conversions, whether they be online or offline. Don’t send your interested prospects from an advertisement to your homepage. Send them to a campaign-specific landing page. Then there is nothing to distract them from completing your desired action. Collect more leads, convert more customers, and improve your campaign ROI with our custom landing pages.

Other Work

Contra Stationary for Branding

Contra Energy

Multi View of Lepage Insurance Website

LePage Insurance

Tea Set for From The Seoul

From The Seoul

Spencer and Company Magazine Ad

Spencer & Company

Marketing Solutions
That Work

Plum provides the comprehensive marketing services needed for retail businesses to grow. From creative design and branding services to online advertising, we strategize to reach your target audience with the right message to influence action.

Request Direct Mail Samples